
This course offers a comprehensive exploration of the hospitality and tourism industry, focusing on key concepts, trends, and practices that shape the sector. Students will gain insights into the operational, managerial, and strategic aspects of hospitality and tourism, preparing them for successful careers in this dynamic field.
Course Objectives
By the end of the course, students will be able to:
- Understand the fundamental principles of hospitality and tourism management.
- Analyze market trends and consumer behavior in the hospitality and tourism sectors.
- Develop effective marketing strategies for hospitality and tourism businesses.
- Evaluate operational practices in hotels, restaurants, and travel companies.
- Examine the impact of technology on hospitality and tourism services.
- Assess sustainability practices and their importance in the industry.
- Teacher: Admin User